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September 3, 2014
20,281 Comments

HOLIDAY Inn Express is bringing its longtime “Stay smart” advertising campaign into the 21st century by making it largely digital, with a Funny or Die comedian as its spokesman. Read More. The comedian Jim Gaffigan, left, appears in digital videos and Internet-radio ads for Holiday Inn Express.

September 2, 2014
4,073 Comments

Remember when social media was a new, unchartered territory for brands? Consumers flocked to platforms like Twitter, Facebook and LinkedIn overnight and marketers knew that, in order to stay relevant, they had to follow suit. Fast forward to today: 97% of marketers use social media to connect with buyers. The problem is, most still haven’t

August 28, 2014
11,037 Comments

Sitting is killing us. Or wait, maybe it’s standing. Yes, standing can be unhealthy, too. That’s according to the designers of the “chairless chair,” a half-stand, half-sit piece of furniture that will make life less terrible for workers who carry out long shifts on their feet. By taking weight off the joints and lower back, Swiss